Influencing leadership to invest in improving the effectiveness of communication, including the purchase of new tools to support communication, will require an understanding of the financial impact of improved communication. Watson Wyatt’s research, explored in this article by Kathryn Yates, provides evidence that highly effective internal communication drives both improved financial results and greater stability for the organization. Yates also explores eight areas where companies can focus to create effective communication
.InternalcommunicationEffectivenessenhancesBottom-lineresults